Unparalleled Marketing

Your Home is Unique, Let us tell the story. 

The Ballesteros Group  has a dedicated marketing team where we develop a multi-faceted marketing plan specific to your home. We develop unique strategies to ensure your house stands out and our methods have proven to set record sale prices. 

Our marketing plan targets local, national and global markets. Our proprietary systems to actively seek out your buyer is what differentiates us from our competition. We partner with the world’s most renowned luxury real estate companies that help garner awareness surrounding your property, ensuring it is seen by the wealthiest home buyers from around the globe.

 

A Proven Track Record

18x

More Closed Sales than the average agent


#1

Ranked Small Team in OC for Coldwell Banker


60%

Of our business is from Past Clients & Referrals



$177M

Closed & Pending Sales in 2020 – 2021 to Date


Visuals are Key

We work with elite photographers who specialize in real estate imagery. The team will develop a photo plan to capture the best features of your property. We combine drone and twilight technologies with high-definition photography to create a photo essay used for the listing, social media pushes and marketing materials. The collection of images gives potential buyers an inside look of the home and provides them with the ability to imagine living there before setting foot in the house.

Content Marketing

Studies show that email marketing is 40% more effective than social media. While we use both to capitalize for maximum exposure, we take great pride in our newsletters that focus on our properties, real estate guidance and regional updates. We have an engaged list of over 9000 high quality potential buyers, clients and brokers.


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Social Media  

The Ballesteros Groups has an in-house social media expert who highlights your homes best features for ultimate exposure and engagement with over 100,000 people via our Instagram, Facebook and YouTube Channels.

 

Instagram       Facebook       LinkedIn      YouTube

Events 

We create memorable experiences at our Open House events. We collaborate with local businesses to orchestrate out-of-the-box showings. Examples include: highlighting your beautiful kitchen with samples from a new restaurant, wine tastings on your beautiful balcony, and vintage jean shopping in your walk-in closet. These strategies result in maximum exposure while ensuring your property stands out amongst the rest in the area.



Print Advertising 

Print advertising plays a big role in our marketing campaigns and creates a cohesive story surrounding your property while elevating it to luxury status. Print collections include:

  • Multi-page brochures 

  • Custom Mailers to a targeted audience

  • Open House Handouts 

  • Regional Print Ads

  • Every single Ballesteros Group marketing piece — from multipage brochures to custom mailers to open house handouts — creates a cohesive story around your property and elevates it to luxury status.

Coldwell Banker Global Network

Aided by state-of-the-art Coldwell Banker technology, we are strategically connected to the market's entire brokerage community.

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Results Matter 

We had the privilege of working with The Ballesteros Team on the purchase of our dream home in Laguna Beach. Andrea's aggressive negotiation skills, in-depth knowledge & passion surpass any agent we have... Read full review

We just completed a seamless home purchase in Laguna Beach with Andrea representing us.  I cannot recommend her more highly.  I have provided a perfect score on all dimensions, which might seem less... Read full review

Andrea knows the Laguna Beach market well and her many years of experience helped us to navigate the purchase of our home in Laguna Beach. Andrea is a great person and we enjoyed working with her.

Andrea and her team are the best in the area.  Would highly recommend. We had a journey together and they were flexible professional and spent a great deal of time to make our purchase happen.

Andrea really exceeded our expectations from start to the completion of the home buying experience. Deep local knowledge, honest feedback, a strong willingness to listen to our needs. If you need a tenacious,... Read full review

Andrea was the epitome of professionalism and great service. She clearly has an amazing grasp of the Laguna Beach market. Her knowledge of remodeling, pricing, and real estate in general is incredible. I... Read full review

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